The Internet has become a battlefield for pulling in increasing volumes of search engine traffic. Every week, a new search engine technique is devised and several old ones are relegated to the bottom. This is because the benefits of traffic routed through search engines are, to put it simply, humungous!
For affiliate marketers, higher traffic increases the potential for sales and referral commissions. For bloggers or small businesses, the goal is to increase search engine traffic because this means a wider audience and long-term profit from various sources like ads. That is why there is such a lot of innovation in the field of search engine optimization.
One of the most recent techniques, and a very effective one at that, is the use of LONG TAIL keywords to direct search engine traffic to your website.
The term may sound intimidating, but all it refers to is a new marketing trend. In the past, a few major keywords were identified to pull traffic through search engines. In the new model, websites will be drawing their businesses from a large variety of low-volume search queries or phrases. So, it's goodbye to all those oft-used, clichéd keywords.
This brings about a paradigm shift in your strategy to identify keywords and phrases. Instead of opting for the most obvious keywords like ‘Making money online', web marketers now have to identify several keyword phrases that attract streams of low volume traffic. The combined action of several streams of low-volume traffic will eventually add up to high revenue.
To identify Long Tails or multi-word search queries (for that is what they are), you have to pick out the actual phrases that visitors use to arrive at your website. These key phrases are more specific than general. They embody the specific information users are looking for. So, a phrase like “Top 5 SEO techniques to make money online” will pull in more targeted traffic than ‘making money online'. Ultimately, such a strategy leads to an overall increase in web traffic.
For example, ‘Self-hypnosis' is a general keyword. The keyword phrases within this niche would be ‘Self-hypnosis to lose weight' or ‘using self-hypnosis techniques to improve memory' or ‘benefits of self-hypnosis for controlling anger'.
Methods to identify keyword phrases:
Use tracking programs: Certain automated programs generate a number of subject-specific keyword phrases. But you will still have to filter and select specific phrases from a long list of results. Further to this, you may have to run your selected phrases through a search volume analyzer, to zero in on the top phrases.
Keyword research tools: Tools like Google's Keywords Tool can help determine the popularity of keywords, thus enabling you to develop a wide variety of secondary keywords to increase web traffic to your site. Stringing together these words should enable you to identify keyword phrases.
Search boxes: Using on-site search boxes will enable you to monitor specific keyword phrases your visitors are looking for. This way, you get direct feedback from your visitors. This is an amazing method you can use to learn more about the general public's search habits.
Check out your competition: Find out what phrases they are using. Search their meta tags, titles and headers. Here, all the work has been done for you. You only need to fine-tune the words and string them together to make phrases that will pull lots of search engine traffic. Keyword parsing tools help you analyze other websites.
By using keyword phrases, you reap a number of benefits:
High search-engine rankings: Competition will be weaker for the phrases you have identified. So you can easily climb to the top of search engine rankings for your particular choice of phrase.
Higher conversion rates: Since you are using the actual phrase your visitors are looking for, the website traffic you get is highly targeted. People who come to you in this manner are more likely to click the ‘Buy Now' button than people who come in out of curiosity.
Increased inflow: Since you will be using many keyword phrases, you will build up several streams of low-volume customers. These streams will increase your search engine traffic.
Make more money: Your monetizing potential is high when you pull in search engine traffic because people who come to you are serious about your product, service or information. They are more likely to subscribe to your newsletter or RSS feeds.
Using Long Tails on your websites or Blogs will undoubtedly increase web traffic to your site.
And of course, more traffic is always good news!
Get more information about driving traffic to your site.
Wednesday
Membership Websites
Keys to make them a success:
Paid membership income is the newest internet giant that is only just waking up and flexing its muscles. It has still to rise to its full potential. Even so, stories of spectacular successes – and dismal failures – of membership websites are thick all around us.
Of course, paid membership websites can bring you a decent income. They are also hassle-free. Why waste time and energy selling a $30 e-book or software when you can charge $20 per member and get continuous income 24/7? Makes enormous business sense, doesn't it?
Membership websites are here to stay. People have been using offline memberships to various services for a long time. Online membership is just an extension of that.
Why are they so successful?
One reason why this recurring income model will continue to survive and flourish in the future is the inherent laziness of members. Most people who visit a site pay for the content but do little with it. Give them some reason to stay and they will not cancel their membership.
For example, take a weight loss website. People join hoping they will lose weight without lifting a finger. Obviously, this does not happen. But keep supplying new supplements, new exercise techniques, beauty tips and weight calculators and they will be happy to continue.
So, if you are wondering how to make money with membership websites, here are some tips for you:
Pick a niche that you are passionate about. Don't EVER try to fake it. Sooner or later, your members will catch on.
Study your market. Are there other websites offering the same services? How does your pricing compare with theirs? How will your members find you in the crowd? What incentive are you giving them to join you?
Deliver fresh content regularly. Give something very, very new to your subscribers. Articles, books, audios or whatever it takes. If you allow stale content to stay on your website for more than two weeks, you will start seeing an exodus of members.
Is your unique content readily available offline? Choose a topic that is a little different from the ordinary or explore an angle that sets you apart.
The aesthetic layout of your website is what makes the first impression on your visitors. Use a good design with clear and sharp graphics. Select color schemes relevant to your target audience and pick a neat and visually pleasing style. Opt for light images and use multimedia carefully. Studies show that a slow loading website loses more than 40% of traffic simply because people are unwilling to wait. Don't let that happen to you.
Go for top-notch, cutting-edge technology on your website. Use tracking software, auto responders, shopping carts and automatic link submission software. Automate your work as much as possible. This leaves you with enough time to do more important work, like chalking out a new selling strategy.
Advertise aggressively. Once your website is ready and everything is working properly, it is time to bring in your members. Let others know about you through forums and link trades. Sign up with Google or Adbrite. Post advertisements on search engines. After your website has picked up some, go for PPC (Pay per clicks).
Encourage interaction. Set up forums and blogs. Ask for feedback. Make links prominent so people do not have to run around searching for places to click.
Offer trial memberships to ezine publishers who already have a large client base. Offer the publisher a percentage of your membership fee and they will promote you.
If you have already established you niche, you can ‘wholesale' memberships to affiliates who will buy from you in blocks. You can give these memberships as bonuses. It is a win-win deal for everyone.
Learn from the experts: Invest in some coaching material. Learn how the experts became successful and duplicate their methods. Let other people show you the way. It's far simpler than clearing the path yourself. As they say, you can't make a dime without breaking a buck.
Your membership website could be about anything at all. All that matters is that there is demand for the information and a willingness on your part to over-deliver consistently.
Discover more membership website secrets here.
Paid membership income is the newest internet giant that is only just waking up and flexing its muscles. It has still to rise to its full potential. Even so, stories of spectacular successes – and dismal failures – of membership websites are thick all around us.
Of course, paid membership websites can bring you a decent income. They are also hassle-free. Why waste time and energy selling a $30 e-book or software when you can charge $20 per member and get continuous income 24/7? Makes enormous business sense, doesn't it?
Membership websites are here to stay. People have been using offline memberships to various services for a long time. Online membership is just an extension of that.
Why are they so successful?
One reason why this recurring income model will continue to survive and flourish in the future is the inherent laziness of members. Most people who visit a site pay for the content but do little with it. Give them some reason to stay and they will not cancel their membership.
For example, take a weight loss website. People join hoping they will lose weight without lifting a finger. Obviously, this does not happen. But keep supplying new supplements, new exercise techniques, beauty tips and weight calculators and they will be happy to continue.
So, if you are wondering how to make money with membership websites, here are some tips for you:
Pick a niche that you are passionate about. Don't EVER try to fake it. Sooner or later, your members will catch on.
Study your market. Are there other websites offering the same services? How does your pricing compare with theirs? How will your members find you in the crowd? What incentive are you giving them to join you?
Deliver fresh content regularly. Give something very, very new to your subscribers. Articles, books, audios or whatever it takes. If you allow stale content to stay on your website for more than two weeks, you will start seeing an exodus of members.
Is your unique content readily available offline? Choose a topic that is a little different from the ordinary or explore an angle that sets you apart.
The aesthetic layout of your website is what makes the first impression on your visitors. Use a good design with clear and sharp graphics. Select color schemes relevant to your target audience and pick a neat and visually pleasing style. Opt for light images and use multimedia carefully. Studies show that a slow loading website loses more than 40% of traffic simply because people are unwilling to wait. Don't let that happen to you.
Go for top-notch, cutting-edge technology on your website. Use tracking software, auto responders, shopping carts and automatic link submission software. Automate your work as much as possible. This leaves you with enough time to do more important work, like chalking out a new selling strategy.
Advertise aggressively. Once your website is ready and everything is working properly, it is time to bring in your members. Let others know about you through forums and link trades. Sign up with Google or Adbrite. Post advertisements on search engines. After your website has picked up some, go for PPC (Pay per clicks).
Encourage interaction. Set up forums and blogs. Ask for feedback. Make links prominent so people do not have to run around searching for places to click.
Offer trial memberships to ezine publishers who already have a large client base. Offer the publisher a percentage of your membership fee and they will promote you.
If you have already established you niche, you can ‘wholesale' memberships to affiliates who will buy from you in blocks. You can give these memberships as bonuses. It is a win-win deal for everyone.
Learn from the experts: Invest in some coaching material. Learn how the experts became successful and duplicate their methods. Let other people show you the way. It's far simpler than clearing the path yourself. As they say, you can't make a dime without breaking a buck.
Your membership website could be about anything at all. All that matters is that there is demand for the information and a willingness on your part to over-deliver consistently.
Discover more membership website secrets here.
Your Mind Can Be Your Most Powerful Ally...
Can You Program Your Mind For Success?
--------------------------------------------------------------------------------
The quick answer to the question – Can you program your mind for success? – Is yes, you can. The fast growing belief that you can make your brain learn to program itself to achieve anything you want is a fact. Our brain does not know the difference between what it actually goes through and what it thinks about. There is a method called Visualization where the individual envisages doing a specific thing in the mind; so much so, when he or she has to actually do it, it comes to them naturally and effortlessly.
The Reason Why Programming The Mind Works
--------------------------------------------------------------------------------
Our brain is unique. It works in an amazing way. Even when you imagine something happening, the brain cells work almost as hard as if you were doing it for real. It is what the visualization technique is all about. It is as if you were laying a blue print for a specific pattern in the brain – telling it about the particular result you intend to accomplish.
The act of planning for the future comes naturally to all of us. We tend to try and predict what could possibly happen at different time frames in the near and distant future in a specific part of our brain. So the concept behind programming your mind for success is to actually imagine what exactly you would like to achieve. Suppose you want to quit smoking – then you visualize yourself as a non-smoker, having given up the unhealthy habit. Even as you wake up, you begin this whole process and as the day progresses, you can tweak your mind and visualize what you want to achieve.
Our mind goes into a state of hypnosis routinely several times a day making us perform certain actions involuntarily – as for example, as we drive to work with our favorite songs playing on your radio in the background. Now, if there were to be flash news that informed you about an accident on your route, your mind would automatically tune itself to this and awaken from the trance and act upon it – probably by opting to take another route to work so as to be on time. This means, the brain is always alert and trying to achieve what you intend to and always finds a way to surmount any hurdle that may arise.
Not Rocket Science
--------------------------------------------------------------------------------
The whole concept of programming your mind for success is very simple. It is just a matter of working towards what you want to achieve with a positive attitude. Literally – if you think you can do it, you can. Therefore if you want to achieve success in life both on the personal as well as the professional front, if you want to achieve weight loss and look great, if you want to be happy – then you can program your mind to do precisely that.
There are several completely natural ways of getting all that you want, provided you are prepared to learn and do it right. Of course, the same method could work differently for different individuals since no two people are identical.
Interestingly, research on the subject of programming the mind has revealed that our brains tend to recognize an event or an occurrence only if it has some kind of relationship to what we are thinking in terms of the future. As we plan ahead, we become more sensitive to all that is happening around us. This is especially so when it could affect our future plans and goals in some way. The brain manages this process mechanically and retains whatever matters. Because of this, coincidences can often seem natural.
Practicing Positive Thinking
--------------------------------------------------------------------------------
Goal setting is the stepping-stone to achievement. The moment we make up our minds about what we want to do, our brains immediately begin to look for ways in which these goals can be reached. This brings in focused effort and a sense of purpose in life. It makes you believe that just by developing a sense of direction and training your mind – the mind has no choice but to become programmed for success. It is as easy as ABC - Awaken your Brain and Concentrate!
Click here for more information about programming yourself for success!
--------------------------------------------------------------------------------
The quick answer to the question – Can you program your mind for success? – Is yes, you can. The fast growing belief that you can make your brain learn to program itself to achieve anything you want is a fact. Our brain does not know the difference between what it actually goes through and what it thinks about. There is a method called Visualization where the individual envisages doing a specific thing in the mind; so much so, when he or she has to actually do it, it comes to them naturally and effortlessly.
The Reason Why Programming The Mind Works
--------------------------------------------------------------------------------
Our brain is unique. It works in an amazing way. Even when you imagine something happening, the brain cells work almost as hard as if you were doing it for real. It is what the visualization technique is all about. It is as if you were laying a blue print for a specific pattern in the brain – telling it about the particular result you intend to accomplish.
The act of planning for the future comes naturally to all of us. We tend to try and predict what could possibly happen at different time frames in the near and distant future in a specific part of our brain. So the concept behind programming your mind for success is to actually imagine what exactly you would like to achieve. Suppose you want to quit smoking – then you visualize yourself as a non-smoker, having given up the unhealthy habit. Even as you wake up, you begin this whole process and as the day progresses, you can tweak your mind and visualize what you want to achieve.
Our mind goes into a state of hypnosis routinely several times a day making us perform certain actions involuntarily – as for example, as we drive to work with our favorite songs playing on your radio in the background. Now, if there were to be flash news that informed you about an accident on your route, your mind would automatically tune itself to this and awaken from the trance and act upon it – probably by opting to take another route to work so as to be on time. This means, the brain is always alert and trying to achieve what you intend to and always finds a way to surmount any hurdle that may arise.
Not Rocket Science
--------------------------------------------------------------------------------
The whole concept of programming your mind for success is very simple. It is just a matter of working towards what you want to achieve with a positive attitude. Literally – if you think you can do it, you can. Therefore if you want to achieve success in life both on the personal as well as the professional front, if you want to achieve weight loss and look great, if you want to be happy – then you can program your mind to do precisely that.
There are several completely natural ways of getting all that you want, provided you are prepared to learn and do it right. Of course, the same method could work differently for different individuals since no two people are identical.
Interestingly, research on the subject of programming the mind has revealed that our brains tend to recognize an event or an occurrence only if it has some kind of relationship to what we are thinking in terms of the future. As we plan ahead, we become more sensitive to all that is happening around us. This is especially so when it could affect our future plans and goals in some way. The brain manages this process mechanically and retains whatever matters. Because of this, coincidences can often seem natural.
Practicing Positive Thinking
--------------------------------------------------------------------------------
Goal setting is the stepping-stone to achievement. The moment we make up our minds about what we want to do, our brains immediately begin to look for ways in which these goals can be reached. This brings in focused effort and a sense of purpose in life. It makes you believe that just by developing a sense of direction and training your mind – the mind has no choice but to become programmed for success. It is as easy as ABC - Awaken your Brain and Concentrate!
Click here for more information about programming yourself for success!
Marketing Tactics That Pay
Five ways to multiply your income through effective marketing techniques:
High volume of web traffic is the key to handsome online profits. Whether you are an affiliate marketer promoting somebody else's product or whether you own your own product, you have to know how to drive targeted traffic to your website. Only then can you start making profits from your various online businesses.
Let us look at the top 5 ways to attract customers to your website.
Pay per clicks (PPCs):
Ads are a powerful method of driving targeted traffic to your website. Every time you conduct a search on Google and look at the listings on the right, in little boxes, you are looking at examples of PPCs.
PPCs allow you to start your ad campaign within a few minutes by using keywords and phrases. It is important to understand that the aim of your little ad is not to sell; it is to generate interest about your product so a visitor will click your link and visit your website. There are a number of things you have to do to make your PPCs work:
Don't use words that obviously seek to sell. For instance, repeating words like ‘money', ‘rich', ‘quick buck' etc will only make your ad suck away your money.
Pay particular attention to spellings.
Never ever use Internet language in your ads. For instance, use “As Soon As Possible” instead of “ASAP”.
Be careful with your punctuation. Using triple exclamation marks or double question marks is taboo.
Make sure that you use keywords and phrases relevant to your products.
Use exact keyword matches to decrease untargeted traffic. For example, using a keyword like ‘Making Money' will attract a lot of unwanted attention. Changing that to ‘Making Money Writing' will narrow down the odds of irrelevant matches.
Launch your own website in case a PPC search engine does not allow affiliate marketers to use their services.
Learn more about the most popular PPC search engines, useful keyword phrases and negative keywords through various resources.
Ezines and newsletters:
If you have a list of leads, the best way to attract traffic is through ezines. Simply mail your leads the articles you write.
Alternatively, you can also search for an ezine with a subscriber base that is interested in your product or service and advertise in it. Track your ads and zero in on the ads that generate maximum revenue.
Press releases:
A healthy way to generate loads of interest is the press release. Short and succinct, press releases are supposed to be an objective description of your product or service. Abstain from hype or obvious marketing strategies.
Watch the evening news for hot headlines that gel well with your product. People sit up and take notice if your Press Release conveys a sense of urgency and needfulness.
Articles:
If you can write well, you can drive loads of traffic to your site in this one way. Register with sites like ezinearticles.com. Upload your articles along with the hyperlinks. Remember to include your affiliate ID. You can get hordes of traffic from publishers who download your articles and publish it on their websites.
If writing isn't really your thing, you can always use the services of a ghostwriter.
Blogging:
A web log is a great way to tout your horn. You position yourself as an expert in the field and invite interested visitors to participate in discussions. Blogs let your visitors get to know you up close and personal. You can accumulate a healthy fan following by using wit, words and philosophy in an effective manner. Entertain and inform – that should be your goal. Selling should be coincidental.
Social networks:
They are a brand new way of reaching out to your visitors. Networks like MySpace contain more than 102,000,000 million members. Isn't that a wide market by any standards? There are forums, groups, lists and bulletin features that you can use to attract likeminded individuals to your business. The more number of friends you have, the more highly ranked you are. The better your rank, the more hits you get. One warning: never advertise openly on MySpace. Obvious advertising can get your account banned.
These are just 5 of the most popular methods of generating explosive traffic to your website. Learning more techniques will make your marketing strategies that much more targeted and cutting-edge.
The bottomline? To make profits on the internet, you have to make your website a recommended detour as well as a planned stop on the information superhighway.
Find out more about Marketing Tactics That Pay.
High volume of web traffic is the key to handsome online profits. Whether you are an affiliate marketer promoting somebody else's product or whether you own your own product, you have to know how to drive targeted traffic to your website. Only then can you start making profits from your various online businesses.
Let us look at the top 5 ways to attract customers to your website.
Pay per clicks (PPCs):
Ads are a powerful method of driving targeted traffic to your website. Every time you conduct a search on Google and look at the listings on the right, in little boxes, you are looking at examples of PPCs.
PPCs allow you to start your ad campaign within a few minutes by using keywords and phrases. It is important to understand that the aim of your little ad is not to sell; it is to generate interest about your product so a visitor will click your link and visit your website. There are a number of things you have to do to make your PPCs work:
Don't use words that obviously seek to sell. For instance, repeating words like ‘money', ‘rich', ‘quick buck' etc will only make your ad suck away your money.
Pay particular attention to spellings.
Never ever use Internet language in your ads. For instance, use “As Soon As Possible” instead of “ASAP”.
Be careful with your punctuation. Using triple exclamation marks or double question marks is taboo.
Make sure that you use keywords and phrases relevant to your products.
Use exact keyword matches to decrease untargeted traffic. For example, using a keyword like ‘Making Money' will attract a lot of unwanted attention. Changing that to ‘Making Money Writing' will narrow down the odds of irrelevant matches.
Launch your own website in case a PPC search engine does not allow affiliate marketers to use their services.
Learn more about the most popular PPC search engines, useful keyword phrases and negative keywords through various resources.
Ezines and newsletters:
If you have a list of leads, the best way to attract traffic is through ezines. Simply mail your leads the articles you write.
Alternatively, you can also search for an ezine with a subscriber base that is interested in your product or service and advertise in it. Track your ads and zero in on the ads that generate maximum revenue.
Press releases:
A healthy way to generate loads of interest is the press release. Short and succinct, press releases are supposed to be an objective description of your product or service. Abstain from hype or obvious marketing strategies.
Watch the evening news for hot headlines that gel well with your product. People sit up and take notice if your Press Release conveys a sense of urgency and needfulness.
Articles:
If you can write well, you can drive loads of traffic to your site in this one way. Register with sites like ezinearticles.com. Upload your articles along with the hyperlinks. Remember to include your affiliate ID. You can get hordes of traffic from publishers who download your articles and publish it on their websites.
If writing isn't really your thing, you can always use the services of a ghostwriter.
Blogging:
A web log is a great way to tout your horn. You position yourself as an expert in the field and invite interested visitors to participate in discussions. Blogs let your visitors get to know you up close and personal. You can accumulate a healthy fan following by using wit, words and philosophy in an effective manner. Entertain and inform – that should be your goal. Selling should be coincidental.
Social networks:
They are a brand new way of reaching out to your visitors. Networks like MySpace contain more than 102,000,000 million members. Isn't that a wide market by any standards? There are forums, groups, lists and bulletin features that you can use to attract likeminded individuals to your business. The more number of friends you have, the more highly ranked you are. The better your rank, the more hits you get. One warning: never advertise openly on MySpace. Obvious advertising can get your account banned.
These are just 5 of the most popular methods of generating explosive traffic to your website. Learning more techniques will make your marketing strategies that much more targeted and cutting-edge.
The bottomline? To make profits on the internet, you have to make your website a recommended detour as well as a planned stop on the information superhighway.
Find out more about Marketing Tactics That Pay.
Social Bookmarking
Is it really everything it’s made out to be?
If you run a website, you already have an idea of the adrenalin rush that web masters feel when they open their web page and see a sudden explosion in the number of hits their page landed. You open your inbox and there is a clump of messages clamoring for attention. “Delighted' does not nearly explain the feeling. I mean, how do you feel when you're almost dead sure that there's a pot of gold waiting for you just around the corner?
Social bookmarking is one of the most potent types of Web 2.0 software used to build traffic to your website. I am talking about serious web traffic, the kind that registers hundreds of new visitors and a couple of thousands of repeat visitors every day. Yes, with social bookmarking, this scenario is more than doable.
So, let us get you started on the social bookmarking gig right away.
First, what is it? Remember when you read a book and you particularly liked a line or paragraph? You bookmarked it so you could come back to it again and again. That is what social bookmarking is. You visit a site and discover that the content there is head and shoulders above the rest. You want to come back to it time and again, so you ‘bookmark' the site. Obviously, the more bookmarks a website earns, the more visited it will be.
So, how does social bookmarking work?
This technology puts YOU in the driver's seat. You select the website you want to promote and bookmark it using a social bookmarking website. This gives you an automatic backlink. Then, you go on to add tags to your listing. Every tag earns you a link. That could mean as many as 10-15 backlinks for every social bookmarking site you use. Suppose you were using 8 bookmarking sites, how much traffic would you be attracting?
By providing intelligent content, you give your visitors added reasons to come to you. But, your work does not end there. You are really not joining these websites so you can help visitors bookmark you by accident .
You have to take control of the action. Visit these sites and scout around for posts that interest you or pertain to your niche. Bookmark these posts and add a comment. This single step can boost your traffic immensely.
Imagine what happens when you bookmark three websites as your favorites and they bookmark you in return; and each of you comments on the others' posts! You will soon amass a network of active links. And don't we know that search engines simply love active links?
Certain social bookmarking sites become favorites with search engines, meaning that the links they feature will get more rankings than others. These are the ones that the internet marketing software program target.
So you see, social bookmarking is the best way to create hot internet buzz around your product or service. It is the surest way to get noticed. If you do the follow up work and create content that people like, your odds of landing up on the front pages of social bookmarking websites are pretty high. Remember, the higher your ranking, the greater the traffic beating its way to your door.
But before you get too excited, it's only fair to warn you that there is one lethal weapon that can kill your web presence. It's called spamming and of course, you've heard of it!
The biggest mistake you can make is to create your bookmarks for the search engines and not for the people reading it. Social bookmarking is for the entire community of readers to enjoy and benefit from. Nobody likes someone who is just there for the adverts or backlinks. And remember, people are voting for you (or against you) all the time.
Now that you know how important it is to bookmark your website, I guess you're going to get busy doing just that. But wait a minute.
There are too many bookmarking websites out there and bookmarking each page of your website on each of these sites could literally burn you from both sides. Fortunately, there are some submission software tools that you should consider using, just so you can be free to do other stuff.
Click here to find out more.
If you run a website, you already have an idea of the adrenalin rush that web masters feel when they open their web page and see a sudden explosion in the number of hits their page landed. You open your inbox and there is a clump of messages clamoring for attention. “Delighted' does not nearly explain the feeling. I mean, how do you feel when you're almost dead sure that there's a pot of gold waiting for you just around the corner?
Social bookmarking is one of the most potent types of Web 2.0 software used to build traffic to your website. I am talking about serious web traffic, the kind that registers hundreds of new visitors and a couple of thousands of repeat visitors every day. Yes, with social bookmarking, this scenario is more than doable.
So, let us get you started on the social bookmarking gig right away.
First, what is it? Remember when you read a book and you particularly liked a line or paragraph? You bookmarked it so you could come back to it again and again. That is what social bookmarking is. You visit a site and discover that the content there is head and shoulders above the rest. You want to come back to it time and again, so you ‘bookmark' the site. Obviously, the more bookmarks a website earns, the more visited it will be.
So, how does social bookmarking work?
This technology puts YOU in the driver's seat. You select the website you want to promote and bookmark it using a social bookmarking website. This gives you an automatic backlink. Then, you go on to add tags to your listing. Every tag earns you a link. That could mean as many as 10-15 backlinks for every social bookmarking site you use. Suppose you were using 8 bookmarking sites, how much traffic would you be attracting?
By providing intelligent content, you give your visitors added reasons to come to you. But, your work does not end there. You are really not joining these websites so you can help visitors bookmark you by accident .
You have to take control of the action. Visit these sites and scout around for posts that interest you or pertain to your niche. Bookmark these posts and add a comment. This single step can boost your traffic immensely.
Imagine what happens when you bookmark three websites as your favorites and they bookmark you in return; and each of you comments on the others' posts! You will soon amass a network of active links. And don't we know that search engines simply love active links?
Certain social bookmarking sites become favorites with search engines, meaning that the links they feature will get more rankings than others. These are the ones that the internet marketing software program target.
So you see, social bookmarking is the best way to create hot internet buzz around your product or service. It is the surest way to get noticed. If you do the follow up work and create content that people like, your odds of landing up on the front pages of social bookmarking websites are pretty high. Remember, the higher your ranking, the greater the traffic beating its way to your door.
But before you get too excited, it's only fair to warn you that there is one lethal weapon that can kill your web presence. It's called spamming and of course, you've heard of it!
The biggest mistake you can make is to create your bookmarks for the search engines and not for the people reading it. Social bookmarking is for the entire community of readers to enjoy and benefit from. Nobody likes someone who is just there for the adverts or backlinks. And remember, people are voting for you (or against you) all the time.
Now that you know how important it is to bookmark your website, I guess you're going to get busy doing just that. But wait a minute.
There are too many bookmarking websites out there and bookmarking each page of your website on each of these sites could literally burn you from both sides. Fortunately, there are some submission software tools that you should consider using, just so you can be free to do other stuff.
Click here to find out more.
Subscribe to:
Posts (Atom)
